Michael.

Lima

Let’s Talk

Michael.

Lima

Let’s Talk

Michael.

Lima

Hello! I’m Michael 😊

I design digital experiences to enable decisions, adoption, and real-world impact.

Let’s Talk

Let’s Talk

Let’s Talk

Strategy, design, and AI connected to human behavior to unlock sustainable growth.

It's not about screens that look nice. It's about finding solutions that work in the real world.

See More Works

See More Works

See More Works

Experience is not aesthetics.
It’s measurable impact.

I work on digital products and services where decisions matter, mistakes are costly, and adoption is the real challenge.

STRATEGY UI/UX

CHANGE MANAGEMENT

TRANSFORMATION

PRODUCT DESIGN

About Me

About Me

About Me

STRATEGY UI/UX

BUSINESS TRANSFORMATION

PRODUCT DESIGN

CHANGE MANAGEMENT

Career Highlights

Workshops: Combating Burnout

2025 – Using Design Thinking, AI + Data to Identify and Combat Burnout

Workshops: Combating Burnout

2025 – Using Design Thinking, AI + Data to Identify and Combat Burnout

Workshops: Combating Burnout

2025 – Using Design Thinking, AI + Data to Identify and Combat Burnout

Project: Carteira bB

2019 – Main payment channel for Brazil’s government emergency aid program, created to support low-income families during the COVID-19 pandemic.

Project: Carteira bB

2019 – Main payment channel for Brazil’s government emergency aid program, created to support low-income families during the COVID-19 pandemic.

Project: Carteira bB

2019 – Main payment channel for Brazil’s government emergency aid program, created to support low-income families during the COVID-19 pandemic.

Project: Santander Prospera

2018 - Project presented at the UNATED NATIONS for its social impact in Brazil

Project: Santander Prospera

2018 - Project presented at the UNATED NATIONS for its social impact in Brazil

Project: Santander Prospera

2018 - Project presented at the UNATED NATIONS for its social impact in Brazil